Affordable Advertising

Affordable Advertising is a two-day seminar meant to help owners of small businesses strategically target their advertising needs by creating simple advertising plans and learning ways to easily test their effectiveness.

Part one of the two-part seminar will focus on the question "What is advertising?" It will challenge participants to broaden their definitions of advertising by providing examples of creative, inexpensive and unconventional methods that have proven successful for some businesses.

Part-two will present the question "What is the goal of your advertising?" Building on ideas presented in part-one, participants will work interactively to define their individual advertising goals, create simple plans to achieve those goals and learn easy ways to test their effectiveness.

Event will be held in Johnson Hall, Room 218.

Speaker(s): Tracey Hackett

Co-Sponsor(s): TTU College of Business

Fee: $ 40.00

Location